EchoPort Sales Manager

Sales Management Simulation

Simulation Overview

In the Stanford Sales Management Simulation: EchoPort Manager, learners step into the role of a sales manager responsible for leading a district of sales representatives. Learners must recruit new reps, decide whom to hire or release, allocate leads, assign quotas, coach and motivate team members, and provide district-level forecasts that support senior leadership’s planning processes.


Managers work with incomplete information and conflicting signals—mirroring the real-world complexity of frontline sales leadership. They must assess rep performance, reconcile inaccurate or inconsistent forecasts submitted by their team, and determine the best ways to improve productivity across the district.


Grounded in principles of people management, performance planning, and commercial execution, the simulation demonstrates how hiring decisions, coaching investment, and time allocation directly shape district outcomes. Learners experience firsthand how effective sales management requires disciplined decision-making, analytical judgment, and the ability to motivate a diverse team under pressure.


This simulation must be played after EchoPort Sales Representative Simulation.

Players

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Single Player


Languages

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English


Simulation Time

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Total Time: 2.5-4 hours

Intro 1 hour, Gameplay 30-120 minutes, Debrief 45 minutes


Accessibility

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No Accessibility Compliance


Price

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$165 per person

The Story

You’ve just been promoted to District Manager at EchoPort—and the responsibility is immediate. Four reps with different strengths, styles, and expectations are looking to you for guidance. Two open positions must be filled quickly to meet your district’s aggressive quota. Lead allocation, coaching hours, recruiting time, and forecasting all compete for your attention—while unexpected challenges cut into your already limited schedule.


Every decision shapes performance. Hire the wrong rep, and you risk falling behind for months. Coach inconsistently, and productivity suffers. Misjudge your forecast, and senior leadership loses confidence in your district. As pressure mounts, learners experience the reality of frontline sales management—where leadership, judgment, and disciplined execution determine whether the district thrives or struggles.

Core Competencies

Building Strong Teams

Delegation and Role Clarity

Decision Making Under Pressure

Strategic Decision Making

Critical Thinking and Problem Solving

Analysis and Business Acumen

Learning Objectives

Develop effective frontline leadership skills by hiring, coaching, and managing reps to meet district targets.
Improve sales forecasting judgment by reconciling rep inputs and evaluating pipeline quality.
Strengthen performance management capabilities through data-driven decisions about coaching, lead allocation, and personnel actions.
Understand tradeoffs in time allocation and how managerial focus affects district productivity and results.

Resources to Power Your Simulation

Each simulation comes with a Facilitation Guide along with 1:1 facilitator training and free trials.

Available with this simulation

Facilitation Guide

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Intro Slides

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Free Trial & Demo

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