Many global businesses use a common language, often English, to better facilitate business across multiple countries; this practice is called lingua franca. To help students experience the difficulties this practice creates for native and non-native speakers alike, Professor Tsedal Neeley developed a simulation that allows students to step into the role of multinational business executives who deal with language barriers daily.
Harvard Business School Publishing asked Forio to update Prof. Neeley’s initial version of the simulation. We needed to bring the simulation to the Epicenter platform, add a secure login for students, and create a facilitator interface. At the same time, we needed to stay true to the user experience of the original version.